DSI opens the 203rd showroom
With the aim of unleashing another expansive approach in the form of the 203rd showroom, DSI has branched out in Wakwella Road, located in Galle, with yet another copious product offering for shoe shoppers down south. The new outlet is the fifth showroom to be introduced in Galle. The brand-new showroom was opened on the 18th of June, on a ceremonial note.
Relaying the embodiment of class, respect and trust through a brand name such as DSI, the company instigated this move, with their brand new establishment by bringing back offerings to the hometown where it had all begun!
The showroom houses an assortment of local and international brands such as DSI, Ranpa, Samson, Waves, Jessica (footwear & bags), Reebok, Fila, Liberty and Red Tape. On the opening day, DSI endowed customers with a 10% discount, setting in sight a gracious offering for a loyal clientele.
Customers who patronize the new outlet will be entitled to enter a draw, from the 18th to the 25th of June, by filling out a special coupon provided by DSI and from which three lucky winners will be selected. All the winners will receive valuable DSI gift vouchers.
D. Samson & Sons (Pvt) Ltd is the main marketing and distributing arm of the DSI Samson Group and is also one of the largest retail networks in the country that provides footwear, accessories and apparel to the local market. D. Samson & Sons are the sole distributors for local footwear brands of DSI, Ranpa, Samsons, Jessica and AVI whilst also distributing international brands such as Reebok, Puma, Fila, Clarks, Liberty, Taminto, Redtape and Proline Fitness.
The celebratory showroom opening was graced by Mr. Thusitha Rajapaksa – Managing Director – D Samson and Sons (Pvt) Ltd and Globe Knitting (Pvt) Ltd, Mrs. Kaushalya Perera, General Manager D.Samson and Sons (Pvt) Ltd along with members from the senior management.
The DSI network spans more than 200 company outlets and 4000 dealers and 50 sales representatives island wide. The Founder’s vision of creating a customer centric business is highly utilized in this company by carefully studying the market to provide the best products on demand, specific to that area and the customer at prices that are affordable to the local customers.
