Grocery Shopping Goes Online with GroceryPal.lk

Lfinity Pvt Limited, the digital business arm of LAUGFS Holdings, recently launched its online grocery site www.grocerypal.lk. Linked with LAUGFS Supermarkets and a number of other major FMCG suppliers, Grocerypal.lk will bring the convenience of grocery shopping from home, office or while on the go. With a wide variety of over 2000 products to choose from and a range of payment options, the site offers customers with the additional convenience of sending in grocery lists via email or WhatsApp and having the products delivered to their doorstep.

The site was launched on the 2nd of June, with the presence of LAUGFS Holdings and LAUGFS Supermarket senior management and the Lfinity team. Representatives of the site’s express logistics partner, Quickees, were also present at the event.

This new venture by Lfinity (Pvt) Ltd, offers online shoppers a convenient and stress-free method of shopping for their groceries with a myriad of highest quality choices, including general merchandise, health care products, confectionaries, beverages and many more.

The site also offers a number of payment methods for the convenience of shoppers, including Cash-on-Delivery, payment by major credit or debit cards, as well as the eZ cash and Mcash options and various online gateways offered by reputed banks. The Return Policies and Refund Policies are also in place to prevent customers from paying for products they have either ordered by mistake or wish to return for any reason. The website is also extremely user-friendly and easy to navigate. It is 100% secure and offers even the most inexperienced online shoppers with the ability to purchase everyday items with the click of a mouse.

“We, at Lfinity, are extremely pleased about the launch of GroceryPal.lk” stated a spokesperson for the company. “Shopping online saves the consumers valuable time and takes away the stress of travel amidst constant traffic congestions. With the launch of GroceryPal.lk, shoppers can take the time spent on the road and put it to more constructive use”.
“The design and development of GroceryPal.lk has been done with shopper convenience in mind. This is reflected in our vast product portfolio of daily essentials, the range of payment options, door step delivery, our return and refund policies as well as the user friendly design of the site. We are even offering the option of sending grocery lists to us through email and WhatsApp when customers don’t have the time to browse the website,” she elaborated.

Commenting on plans to expand the product range to offer fresh items, the spokesperson remarked, “We haven’t yet introduced fresh items to the list of products sold on the website, since we want to ensure that we are able to deliver the freshest products to our shoppers. We are not prepared to cut corners on the quality of our products and how delivery is made. However, fresh items will soon be added to our product list. Our goal is to constantly expand the range of products offered to our customers, while also making sure shopping for them becomes easier everyday”.

“Offering the highest quality products and on-time delivery are things we take pride in. All purchases on GroceryPal.lk will be delivered on the same day, and within a few hours of making the purchase. If shoppers are not at home at the time of purchase, the option to select the preferred delivery time slots is also available for our customers. They can further choose to have their order delivered to their office and the courier will ensure the purchases are loaded into the customers’ vehicles, as is the practice in conventional grocery stores.” GroceryPal.lk currently provides delivery to Colombo 1 – 15 areas and its immediate suburbs. The company plans on expanding delivery areas further, to enable ease of shopping for many more customers.

Online grocery shopping accounts for almost 20% of the total grocery shopping in some of the developed countries such as USA, Canada and the UK. Even in the neighboring countries such as India and Pakistan, the trend for online grocery shopping is gaining rapid popularity. The same positive trends are expected in Sri Lanka as the customers are increasingly experiencing hectic lifestyles and therefore appreciate possible means of easing their workload, which is exactly what online grocery operators such as GroceryPal.lk will aim to offer.

“With online shopping, shoppers don’t have to sacrifice so much time and energy to picking up their everyday household products, which can become extremely tedious most of the time. With GroceryPal.lk, all they have to do is provide the grocery list or order online, and have this tedious task done by us,” concluded the spokesperson for the company.

Lfinity (Pvt) Ltd is a subsidiary of LAUGFS Holdings and serves as its online retail arm. LAUGFS is one of the largest diversified business conglomerates and a trusted name in Sri Lanka. Founded in 1995, LAUGFS today has expanded across more than 20 industries, both local and overseas, establishing a strong presence as a leader and pioneer in the power and energy, retail, industrial, services, leisure, logistics and real estate sectors. With over 4,000 employees and an annual turnover exceeding Rs.28 billion, LAUGFS continues to expand and empower millions as a trusted Sri Lankan brand.