CIM Future Marketer’s Conference on 26thSeptember 201
The Future Marketer’s Conference, organized by the student committee of the Chartered Institute of Marketing Sri Lanka has blossomed into a rich tradition in the country. Although it has a relatively short history when compared to other annual events organized by the CIM Sri Lanka – in three years, it has grown to be regarded as an integral element in the experience of being a CIM student, CIM member or an industry professional.
This year’s conference is scheduled to be held on 26th September 2015 from 8:30 a.m. to 5:00 p.m. at the Kingsbury Hotel, Colombo. It will encapsulate the ‘shifting role of a marketer in the modern era’ where there are new and exciting challenges pushing the limits of a marketer’s skill set – and a myriad of ways to apply these skills to create, innovate and execute. The student committee comprising of 13 members who are students and practicing marketers believe that by looking forward to this year’s conference, the participants could know how best to be geared for the changing landscape ahead. Four renowned corporate leaders with vast experience and dazzling stories would take the stage to inspire the budding marketers through thought provoking dialogue and valuable insights to lead the next generation of marketing in Sri Lanka.
HilmyCader, CEO of MTI Consulting will deliver the keynote speech on the topic ‘The New Age Marketer’ which would highlight the leading edge of an evolving marketer who could segregate substance from noise. Head of Modern Trade at Unilever, VirangaWickramaratne will speak on ‘The power of consumer insights and engagement’, Ranjan De Silva, Team Leadership Specialist and CEO Success Coach-Sensei International will share his insights on ‘Adding value to the organization’ whilst Nushad Perera, Chief of Marketing and Expansion at Celcom Malaysia will speak on, ‘The 2020 digital marketing mix’.
The conference will conclude with a panel discussion that will appraise how CIM as a professional qualification has evolved over a century, and how it nurtures students to keep pace and stay abreast with the rapidly evolving marketing profession. The panel will comprise of eminent professionals and lecturers in marketing, namely DeepalLokugalappaththi, G.S Sylvester,Reyaz Jeffrey, YarthavMathiaparanam and YasasHewage, the discussion will be moderated by Roshan De Silva – Marketing Director at Fonterra, Sri Lanka.
The Future Marketer’s Conference has positioned CIM Sri Lanka on the global map as the first and only region to organize an annual student conference which elevates it to be an epitome of the best. The project chairperson for the conference GayanthaNiyangoda said “The influence of the marketer keeps evolving and we
People’s Bank is the platinum sponsor of the conference whilst Glitz is the gold sponsor. Takas.lk and Reap Digital will be the event digital partners.
Tickets for the Future Marketer’s Conference are priced at Rs. 3,000 for CIM students and CIM members/other tickets would beRs. 4,000. To purchase tickets, please visit the CIM Sri Lanka office at No 20, Deal Place A, Colombo 3. For details and reservations, please contact Gayantha (Project Chair) on 0773174209, Tarshan (Committee member) on 0712300072 or Sandamali at the CIM Sri Lanka office on 0112564860/0765405212.
