DIMO strengthens Olympic Tyre House partnership with new premium Michelin Concept Store

Diesel & Motor Engineering PLC (DIMO), cemented two decades of successful partnership with Olympic Tyre House (Pvt) Ltd, by sponsoring their new tyre shop dedicated to Michelin products recently.

This new branch of Olympic Tyre House, located at No. 128, Galle Road, Colombo 04, showcases the full range of Michelin branded tyres, assuring buyers of professional service and advice.

The ceremonial launch of the new outlet took place recently in the presence of Ranjith Pandithage Chairman and Managing Director, Gahanath Pandithage Group CEO, Asanga Ranasinghe Executive Director/CMO, Viranga Wickramaratne Chief Operating Officer, Roshan Serasinghe General Manager and Ramesh Somarathne Deputy General Manager from DIMO. Also present were representatives from Olympic Tyre House, customers and well-wishers.

Ranjith Pandithage Chairman and Managing Director, DIMO said, “In our business model, dealers play a pivotal role by taking the world’s best engineered brands to our customers. We have identified dealers as one of the main stakeholders in our business. Uplifting and empowering our dealerships with the necessary infrastructure and technical know-how is a vital aspect in developing our distribution channels”.

This new tyre shop of Olympic Tyre House also symbolizes DIMO’s commitment to improving the quality of life of its stakeholders and Michelin’s assurance to respect all stakeholders. The launch showcases DIMO’s motto in perfect sync with its trusted partner Michelin which in turn has resulted in contributing towards developing entrepreneurship among local dealerships. This also reflect the trust between two reputed entities DIMO and Olympic Tyre House.

Olympic Tyre House has been a prominent dealer in Colombo since 1961. For nearly six decades, with foresight and acumen, the company has grown to be recognized as among the leading tyre dealers in Colombo catering to varied customer segments through two branches.

The DIMO-Olympic partnership began in 1997. To-date Olympic Tyre House has consolidated this long-lasting relationship fruitfully and aims to develop the tyre business while further strengthening its existing association with DIMO. Oshani Weerakkodi, a graduate from University of Colombo, the third generation of the Olympic Tyre House family will manage the new branch.

“This new tyre shop will further enhance our relationship with DIMO and we are confident that the new location will be a success while bringing rewarding benefits for all parties”. “We are proud to say that we have gained the trust of a well reputed company like DIMO,” said Oshani Weerakkodi.

The new shop displays a wide range of Michelin products targeting different segments in the local tyre market. It is also the only tyre shop located on Galle Road from Wellawatte to Colombo providing convenient access and ample parking.

The newly opened tyre shop has the latest and most modern equipment and well-trained technicians to provide customer friendly service. Notably, the new store is open for business from 8.00am to 7.30pm Monday to Saturday.

DIMO markets a wide range of Michelin Tyres including motorcycle, passenger car, SUV and truck and bus tyres through its island-wide dealership network comprising of long standing, reputed and recognized business entities in the country. The well-established Michelin brand is backed by DIMO trust and unmatched after sales services.