DSI Opens Sri Lanka’s First Exclusive Arrow Store
D. Samson & Sons (Pvt) Ltd celebrated the opening of the first exclusive Arrow store in Sri Lanka at 160/1, Bauddaloka Mawatha, Colombo 04.
Mr. Nandadasa Rajapaksa, the Chairman of D. Samson & Sons (Pvt) Ltd, Mr. Thusitha Rajapaksa, the Managing Director of D. Samson & Sons (Pvt) Ltd and Mrs. Kaushalya Perera, the Director of D. Samson & Sons (Pvt) Ltd, graced the opening ceremony along with members of the organization’s senior management.
Measuring up to 2,400 Sq. ft. in size, the store features a large variety of apparel and accessories for men, presenting customers with a wide range of choices. Opening with the SS’17 collection, the store offers a range of formal, semi-formal and casual menswear, including varieties of shirts, such as 4-in-1, seamless shirts and anti UV. The store will feature Arrow Sport, the brand’s leading smart casual wear and legendary Arrow Formal wear. The designs have been created specifically to suit the needs of the modern Sri Lankan. The brand is manufactured and retailed by Arvind Fashion, a part of India’s largest fashion conglomerate, the Arvind Group.
Following a stroke of genius by a housewife, Hannah Montague in 1820, Ebenezer Brown recognized the possibilities in the detachable collar industry and began manufacturing collars in the back of his general store in Troy, NY. This little spark of ingenuity led to the introduction of the Arrow brand in 1885 as a pioneer in men’s fashion.
D. Samson & Sons (Pvt) Ltd is one of the largest retail networks in the country, providing footwear, accessories and apparel to the local customer, and is the main marketing and distribution sector of the DSI Samson Group. The organization is the sole distributor of local footwear brands; DSI, Ranpa, Samsons, Jessica, Waves, Beat, Supersport and AVI whilst also distributing popular international brands such as Reebok, Puma, Fila, Clarks, Florsheim, Redtape, W, Aurelia & U.S Polo. The network of the organization spans more than 200 company outlets and 4000 dealers and 39 sales representatives island wide.