ikman.lk offers advice on how to sell products faster
~ Attractive pricing, good photographs and detailed descriptions the key to speedier sales ~
ikman.lk, Sri Lanka’s largest marketplace sees approximately 250,000 classified advertisements posted on its website across all categories monthly. Given this significant volume of postings, ikman.lk shared several interesting insights on how to get better results by posting quality advertisements.
In general, posting an advertisement on ikman.lk is a quick and simple process. Sellers need only log on to the website, click on the ‘Post your ad’ button and follow the on screen instructions. If an existing customer logs into an account, their general details will be filled out automatically. Once ikman.lk reviews the advertisement, a confirmation email will be sent in approximately one hour stating that the ad has been published.
In order to obtain speedier results, ikman.lk shared a few simple tips on how to post effective advertisements; pick the right price, use good photographs and provide clear descriptions.
When selecting the ideal price for a product, ikman.lk encourages sellers to browse similar advertisements and pick a competitive price, while also taking into account how much a buyer would be prepared to pay for that product. The more competitively priced, the higher the demand, leading to quicker sales.
The age old saying, “a picture speaks a thousand words” is particularly relevant when posting an ad. Research conducted by ikman.lk shows that advertisements with great photographs tend to sell much faster. Advertisements that display real photographs of the item being sold get up to 10 times more views than advertisements with catalogue images. When posting a photograph of a product ikman.lk advises sellers to use images with good resolution that captures all angles of the product and has adequate lighting with no unnecessary people or objects captured in the frame.
ikman.lk also encourages sellers to be as descriptive as possible when posting their advertisements. Research has once again proved that more details lead to more views and honest product descriptions tend to result in quicker sales. When posting, it is important to include keywords and information that buyers would be interested in; e.g: Modern fittings, all extra accessories included, made from teak wood etc. It is also important to ensure that all fields on the posting page are filled.
ikman.lk also has several guidelines to observe when posting on the website and sellers are encouraged to read the posting rules prior to placing their advertisement to ensure that it meets the terms of service.