Pirelli steers the Porsche Driving Experience to car enthusiasts
Leading tyre brand Pirelli sponsors the Porsche Driving Experience, an event that offers car enthusiasts the opportunity to experience at close range six top of the range German-built sportscars that have never before been seen or driven in Sri Lanka.
Beginning from mid-September, the one month Porsche Driving Experience is a series of motor events including four exclusive track driving events and public showcases at select locations. The mean, lean motor machines on display are the 911 Carrera 4S Cabriolet, 911 Turbo, Panamera GTS, Cayenne GTS and the Macan GTS. They are all prime examples of classic Porsche design, a discipline that seamlessly balances revolutionary technology with outstanding performance and efficiency.
Pirelli is the ideal complement to these vehicles; with superior design technology, Pirelli is the original equipment manufacturer for many leading super car brands in the world. Known as homologations, these cars require a specific make of tyre that can endure high performance. Pirelli designs and manufactures homologated tyres that are durable and eco-friendly as well.
The research and development phase involves consultations with car manufacturers, engineers and test drivers and consists of tweaking existing designs for ultimate performance. For example, changing the footprint of the tyre’s tread pattern is often the difference between a quiet or noisy ride. Experiments, 3D simulations and multiple testing stages mean that a Pirelli tyre can take an average of three years to be developed. Exchange of information and requirements, continuous feedback and cross checking are all aimed at developing the perfect tyre. When the product is launched in its final form, it is evidentthat there is no vehicle that performs better than one fitted with bespoke tyres.
Toyota Lanka is the authorized importer and distributor for Pirelli tyres in Sri Lanka. PriyanthaPerera, General Manager, Spare Parts of Toyota Lanka said, “Pirellityres complete a vehicle. A true feat of engineering,it is the ideal partner for high performance motoring events in Sri Lanka.” The vehicles equipped with Pirelli tyres will be on display at the Porsche Center Showroom in Kelaniya on weekdays.
Pirelli’s state of the art tyre service centres are available at Wattala, Maharagama, Rathmalana and Negombo to cater to the service requirements of any make of vehicle. The tyres are also available at all Toyota Lanka (Pvt) Limited branches in Panchikawatta, Nugegoda, Kandy, Galle, Anuradhapura, Kaluthara, Gamapaha, Negombo, Ampara, and Ratnapura.
