Expanding Horizons; Unilever’s uStore.lk enters into a partnership with Celeste Daily, and Uber Eats to improve consumer convenience

Unilever Sri Lanka’s official e-commerce platform, uStore.lk recently entered into a partnership with Uber Eats and Celeste Daily in an effort to make grocery shopping more convenient, intuitive and reliable for its customers. The partnership paves the way for effortless access to uStore.lk, now conveniently available on Uber Eats.

Customers can visit the uStore.lk shop on Uber Eats to place orders and anticipate delivery in a 30-minute window within a 6.5km radius of the Celeste Daily store at Colombo 6. With unmatched convenience and effectiveness, this rapid delivery service brings the finest of uStore.lk’s extensive selection of high-quality products directly to the customers’ doorstep.

uStore.lk is committed to fostering innovation in E-commerce with a customer-centric perspective as part of Unilever Sri Lanka’s commitment to improving the country’s digitization levels. Since the platform was launched in 2019, it has undergone constant improvement, to make online shopping more convenient for consumers. This latest initiative marks uStore.lk’s entry into the quick commerce market, a significant milestone in its journey. 

Speaking about this strategic partnership, Bathiya Dayaratne, Customer Development Director, Unilever Sri Lanka said “We are thrilled to be teaming up with reliable partners in the quick commerce space such as Uber Eats and Celeste Daily as it supports our goal of growing uStore.lk’s access to customers and expanding our delivery in the country. As more consumers depend on grocery delivery to their doorstep in their busy lives, we are committed to support this trend by further investing in enhancing ustore.lk features and strengthening our “Pureplay” presence to ease of shopping and convenience. We are looking forward to seeing this partnership grow from strength to strength.”

Celeste Daily, which is a member of the Jaysons Group of Companies, is the pioneer in the on-demand grocery retail market on Uber Eats serving over 50,000 customers through the platform within the past three years. Celeste Daily provides essential operational support to the table as the fulfilment partner for uStore.lk on Uber Eats, ensuring a smooth and efficient process for all orders placed. 

Celeste Daily proudly stands as a beacon of experience and consumer trust, fostered over the years through its consistent delivery of products in record time. Through this strategic partnership with Celeste Daily, customers shopping for uStore.lk products are guaranteed delivery within 30 minutes within the outlet’s radius, a testament to the expertise and commitment of the Celeste Daily Team. With shared enthusiasm, both Celeste Daily and Unilever are resolute in their mission to revolutionize the quick commerce sector, fortified by their steadfast dedication to nurturing this partnership and emerging as an unstoppable force.

Janik Jayasuriya, Managing Director of Jayson Retail Pvt Ltd and Founder of Celeste Daily, further added, “We are happy to partner with Unilever Sri Lanka and Uber Eats to ensure swift delivery of products and customer satisfaction at the optimum level. As punctuality and accuracy are at the core of Celeste Daily’s business practices, we have invested in a comprehensive platform for seamless inventory and distribution management that we are confident will greatly benefit uStore.lk’s efforts.”

Varun Wijewardane, General Manager of Uber Eats, Sri Lanka commented “Uber Eats has delivered a step change in convenience for consumers, and this partnership further builds our position as the preferred partner for retailers in Sri Lanka. We are continuously investing in strategic opportunities with our partners, leveraging our technology and enhanced support systems. We are excited to collaborate with Unilever on this concept, offering consumers the ability to purchase Unilever products on demand in partnership with Celeste Daily.”

Online buying has radically and fundamentally changed how customers connect with businesses as a global trend. Uber Eats has established a standard for on-demand food and grocery delivery services as a leader in this digital revolution around the globe. As such, the e-commerce industry has changed the landscape of consumer convenience, allowing customers to easily access a wide range of goods and services. This transition mirrors the preferences of Sri Lankan consumers, with a noticeable increase in online purchases coinciding with the advancement of digital infrastructure and a population that is well-versed in technology. 

About Unilever:

Since its inception in 1938, Unilever Sri Lanka has established itself as one of the largest fast-moving consumer goods (FMCG) companies in Sri Lanka. Its current product portfolio includes 30 market-leading brands in categories such as Home Care, Personal Care, and Consumables. 97% of its products are manufactured locally, to the strictest manufacturing standards. 

Over the past 85 years, Unilever has been deeply rooted in Sri Lankan society, curating a landscape that preserves and nurtures the true Sri Lankan way of life. Enhancing the livelihoods of the communities it operates in will continue to be at the forefront of this effort as it continues to set industry standards.