HNB FINANCE rewards winners of ‘Ape Gedara Avurudu’ Digital Games
Sri Lanka’s leading financial services provider HNB FINANCE PLC, recently rewarded the winners of their unique and interactive ‘Ape Gedara Avurudu’ digital portal, launched in celebration of the Sinhala and Tamil New Year. The ‘Ape Gedara Avurudu’ platform was initiated with a vision to lift the spirits of and give all Sri Lankans the opportunity to compete in traditional Avurudu folk games and rasa pena contests, while they were confined to their homes due to the pandemic-induced, country-wide lockdown.
“The ‘Ape Gedara Avurudu’ digital platform was launched with the primary vision of lifting the spirits of all Sri Lankans as they were forced to celebrate the New Year while confined to their homes during the country-wide lockdown. The pandemic shed light on numerous spheres of society’s needs, particularly the need for rapid digital adaption. As an institution that possesses a firm track record of fearless innovation, we have designated this year as being crucial to our complete migration into a digital era. We will continue to invest in initiatives such as this and refine our financial product and service portfolio in order to surpass customer expectations. We have no doubt our new direction will elevate the speed, capacity and cost-effectiveness of our service delivery to support the dreams of millions across the country.” stated HNB FINANCE PLC Chief Executive Officer and Managing Director Chaminda Prabhath.
All participants had to compete on an interactive, vibrant interface with games such as ‘Kotta Pora’, ‘Kanamutti Bideema’, ‘Lissana Gasa Nagima’, ‘Aliyata Aha Thabeema’, as well as an Avurudu Rasa Pena Trivia. The platform also provided an opportunity for users to sign up for a raffle draw, for which winners were randomly selected. Winners were presented with an array of exciting gifts by the branch managers of their respective HNB FINANCE branches.
Celebrating its 20th anniversary this year, HNB FINANCE has been on a continuous trajectory to re-energise its business operations, from a streamlined workflow to efficient people management. The company has also successfully introduced an array of new financial products to a highly-researched target market and made a significant impact through rebranding and strategic investments in technology and innovation. The ‘Ape Gedara Avurudu’ platform is but a small nod to the new developments brewing within HNB FINANCE to revolutionize the financial services sector in the country.
About HNB FINANCE PLC
HNB FINANCE PLC was established in the year 2000 and is licensed as a registered Finance Company by the Monetary Board of the Central Bank of Sri Lanka. Maintaining an extensive island-wide presence across 48 branches and 21 service Centers with the power of Hatton National Bank’s 715 ATMs, HNB FINANCE has over the recent past expanded into new fields of business and now offers Small and Medium Enterprise (SME) Loans in addition to savings, gold loans, housing loans, personal loans, fixed deposits facilities and leasing products.