Allianz Lanka Among LMD’s Most Valuable Consumer Brands

Premier insurer, Allianz Lanka, a member of the global Allianz SE Group, has been ranked amongst the top 3 General Insurers in Sri Lanka and amongst the top 10 Insurers overall, in the Top 100 Most Valuable Consumer Brands in Sri Lanka for 2022, which is compiled by Brand Finance and presented by LMD. Allianz Lanka has been a regular member of the rankings since 2019, reflecting the Company’s strength and market position, and its commitment to helping people protect the most precious things in life. The rankings use comprehensive research into and analysis of Sri Lanka’s consumer brand landscape. Extensive market research and publicly available financial information, along with consumer insights are used to arrive at the final rankings.

Discussing the achievement, Mangala Bandara, Chief Marketing Officer, Allianz Insurance Lanka Ltd said, “We’re incredibly proud and honoured to have been included in the rankings once again. Allianz Lanka being ranked amongst Sri Lanka’s 100 most valuable consumer brands attests to our commitment to our customers, and our dedication to excellence. As one of Sri Lanka’s major insurers, we are leading the charge towards digitalization and a seamless customer experience, which matches the needs of individual customers. Thus, we are very pleased to have had our efforts recognized as one of Sri Lanka’s most valuable brands.”

Guided by a highly competent and experienced management team, and backed by the strength of a global financial services provider, Allianz Lanka is proactively working to ensure that the most precious things in life are protected. Underscoring the Company’s commitment to its customers, during 2020 and 2021, with covid restrictions at their peak, Allianz Lanka received, handled and processed approximately 500,000 claims. The Company also plans to launch various other initiatives, driven to empower people through simplified and seamless solutions, to better adapt to a changing world, both in terms of life and insurance.

The Allianz Group is one of the world’s leading insurers and asset managers with 126 million private and corporate customers across 70+ countries. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life, and health insurance to assistance services, credit insurance, and global business insurance. Allianz is one of the world’s largest investors, managing around 809 billion euros on behalf of its insurance customers. Additionally, the Company’s asset managers PIMCO and Allianz Global Investors (Allianz GI) manage more than 1.9 trillion euros worth of third-party assets.

Allianz Insurance Lanka Ltd. and Allianz Life Insurance Lanka Ltd., known together as Allianz Lanka, are fully-owned subsidiaries of Allianz SE, a global financial services provider with services predominantly in the insurance and asset management business, headquartered in Munich, Germany. The global strength and solid capitalization of the Allianz Group, coupled with local expertise and business know-how, have been Allianz Lanka’s powerful formula for success.