Combank adjudged ‘Sri Lanka Bank of the Year’ by Frost and Sullivan
The Commercial Bank of Ceylon has been adjudged ‘2018 Sri Lanka Bank of the Year’ by Frost and Sullivan,a global research and consulting organisation that presents Best Practices Awards to recognise companies in regional and global markets.
The award presented to Commercial Bank is based on innovative products, technologies, solutions and services offered; its visionary and innovative products that meet critical customer needs; the implementation of its Industry Best-in-Class Practices, processes and activities; the benefits of pioneering best practices for innovation strategy; the Bank’s success in its business performance in the previous year; revenue, revenue growth, operating margin and other key financial metrics; financial success compared to competitors; strategy for providing best value to customers for the price, compared to similar offerings from competitors; key value proposition that provides the Bank a major competitive advantage over other players in the industry; feedback from customers regarding the price and performance value offered by the Bank; and the unique selling points of the Bank in offering the best and differentiated service experience to customers.
Commenting on this prestigious international accolade, Commercial Bank Chief Operating Officer Mr. S. Renganathan said: “It is an honour to be recognised as the Best Bank in Sri Lanka by Frost and Sullivan which identifies companies that are inspired by visionary growth, innovation, and leadership. This award is particularly significant as this is the first time that the Bank was invited to participate in this awards programme.”
Commercial Bank’s e-passbook, Near Field Communication (NFC) enabled premium credit cards for both Visa and Mastercard, ‘Over the Air PIN’ (OTAP) facility for its cards, online banking platform for loans and fixed deposits, Max Loyalty Rewards, Green development loans, launch of Sri Lanka’s first ever Remittance Card, and the launch of the country’s first Small and Medium Entrepreneurs networking society “BIZ Club” are a few of the Bank’s innovative products and services that contributed to it being chosen for the ‘2018 Sri Lanka Bank of the year’ award by Frost and Sullivan.
