Samsung continues its dominance of the smartphone industry, sets a new record with the highest market share
Samsung has broken its own record, achieving the highest ever market share in the past 2 years as per statistics revealed by StatCounter in August 2019. Samsung has dominated the smartphone industry in Sri Lanka as the clear market leader for the past 5 years and this milestone reinforces Samsung’s dominance, highlighting the brand’s continued growth in 2019. Currently in the 10th year of its operations in Sri Lanka, Samsung has established a rich legacy of innovation and has shaped the smartphone experience for millions of consumers around the nation.
As Sri Lanka’s most popular smartphone brand, Samsung’s customer base spans all age groups, with a range of advanced features that are particularly appealing to the Gen Z and Millennial audience. Customers remain at the heart of every innovation from Samsung as it continues to develop products which cater to the evolving lifestyle needs of the younger generation to mirror their energy and passion.
Celebrating 10 years of Galaxy innovation globally, Samsung has unveiled its stunning new line-up of flagship smartphones thus far in 2019, including the Galaxy Note 10 and 10+ and the Galaxy S10 in Sri Lanka. Aimed at consumers who want a premium smartphone that allows for an immersive, personal and intelligent experience, the Galaxy Note 10|10+ devices are being hailed as the Next-Level Power Smartphones, receiving overwhelmingly positive feedback from delighted customers.
The company recently introduced Samsung Members, an app-based community space exclusively for Samsung users. Samsung Members was introduced to the local market based on the demand from customers requesting for a platform for Samsung users to interact with each other. Samsung Members is a pre-installed app which allows users to provide solutions, share experiences and tips & tricks and discuss product features. Users could find expert advice, diagnose issues related to Samsung devices, or directly ask any user about anything related to Samsung devices. The Samsung Members app has already received overwhelming feedback and is hailed as a useful, indispensable app for Samsung users.
Customer service remains a priority for Samsung and its outstanding after-sales service is one of the many contributing factors to its success. Samsung is continually upgrading its services, including offering extended hours for its call centre which now operates all 7 days a week, from 8.30am to 8.30pm.