ASSOCIATED MOTORWAYS (AMW) LAUNCHES THE RENAULT BRAND IN SRI LANKA

• For over 65 years Associated Motorways Private Limited (AMW) has grown to become apreeminent group in the automotive sector in Sri Lanka
• Renault is one of the fastest growing global automotive brands with 118 years of innovation and passion in the automotive industry
• AMW will offerRenault’s segment defining cars, Renault Kwid and Renault Duster in Sri Lanka

Associated Motorways Private Limited (AMW), launched the Renault brand in Sri Lanka today. Forover 65 years, AMW has consistentlygrown to become the preeminent group in the automotive industry, offering world-class automotive brands in Sri Lanka, as well as associated products. By launching the Renault brand in Sri Lanka today, AMW will further add to its legacy of launching world-class automotive products. The superior island- wide after sales service and spare parts availability as well as financial solutions through AMW Capital Leasing adds to the proficiency of AMW.

Renault is one of the fastest growing global automotive brands, with 118 years of innovation and passion in the automotive industry.

Speaking about the association with Renault and about the newly launched Renault KWID,Mr. Samantha Rajapaksa, Managing Director, Associated Motorways Private Limited, shared “Renault is one of the foremost automotive brands across the globe and it is an honour to be associated with this automotive giant. With Renault Kwid, we will offer our customers in Sri Lankaa game-changer compact hatchback which has been designed and developed by Renault’s global teams, making it a truly international car.”

Commenting on the distributorship inauguration in Sri Lanka,Mr. Sumit Sawhney, Country CEO and Managing Director, GroupeRenault, Indian Subcontinent Operations said, “Over the last few years, we have exponentially grown the Renault brand,entering new and emerging markets. We have made Renault one of the fastest growing automotive brands. We had also expressed our intent of taking the Renault brand to important countries in the SAARC region, and we are living up to this promise with the inauguration of our first distributorship in Sri Lanka.”

The state-of-the-art distributorship facility in Sri Lanka, Associated Motorways Private Limitedislocated at Gangarama in Colombo, Sri Lanka. The total display area of the facility is spread over an area of 2,828 sq.ft and is designed basis Renault’s new generation distributorships. The facility will offer customers an excellent brand experience – from the test drive, to delivery and after-sales support.

The distributorship will offer Renault’s segment defining cars – starting with Renault Kwid and Renault Duster. RenaultKwid is a great success and has revolutionised the compact hatchback segment, creating a new era in automotive history. The global launch of the Renault Kwid was a progressive step by Renault to pursue its strategy of accessible mobility for all and was a step up in its international growth strategy.

Duster on its part, is a perfect example of Renault’s core specialty of concept innovation, where an existing segment is redefinedto offer something new to the customer. The All New Duster range which includes a first of its kind 6 speed Easy – R AMT and also boasts of more than 32 new changes along with superior engineering, styling, safety and comfort features. “Both these products have set new benchmarks in the automotive industry and we are confident that they will appeal to auto enthusiasts in Sri Lanka as well,” added Mr. Sawhney.